where luxury and sass meet

a community of candle nerds

ethical, modern, witty home fragrances

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CHEERS 🥂 CANDLE
CHEERS 🥂 CANDLE
CHEERS 🥂 CANDLE
NEWSOLD OUT
CHEERS 🥂 CANDLE
CHEERS 🥂 CANDLE
CHEERS 🥂 CANDLE
CHEERS 🥂 CANDLE
$30.00
LAUNCH IS ON 2/27 AT 10AM EST!

- There are ONE HUNDRED scents to choose from.
- Here’s the catch- I’ve only made one candle of each scent😜
- So the candles you buy will be truly unique and unlike any other!
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The story

Where Luxury & 
Sass Meet

Primrose is a curated selection of the best fragrance every year. Kelsey does the job of mixing and curating fragrances, so you can feel excited and confident about where your money is going.

Owning this small business is such a joy and a privilege. I take my role in the community seriously, which is why Primrose donates 1% of total sales to a different charitable organization each quarter.
Features

The best ingredients

Eco-friendly packaging
biodegradable peanuts and cellulose wadding in lieu of plastic
100% soy wax
Made in America. Clean burning.
No soy blends here!
Thoughtful components
phthalate free fragrances and lead free wicks
Vegan
fragrances are cruelty-free and vegan-friendly
Eco-friendly packaging
biodegradable peanuts and cellulose wadding in lieu of plastic
100% soy wax
Made in America. Clean burning.
No soy blends here!
Thoughtful components
phthalate free fragrances and lead free wicks
Vegan
fragrances are cruelty-free and vegan-friendly

c o l l e c t i o n s

This quarter's donation:

Dementia Society of America

LEARN MORE

1% of total sales is donated to charity!
not just a deliciously fun candle...

Benefits for our customers

Image Product

Where Luxury & Sass Meet
Primrose is a curated selection of the best fragrance every year. Kelsey does the job of mixing and curating fragrances, so you can feel excited and confident about where your money is going.

Non-toxic + Hand-poured
Every candle and melt is hand poured & clean burning. No harmful chemicals are used & packaging is eco-friendly.

P R I M R O S E
The flower representing youth, love, birth, & femininity. Kelsey's favorite hill in London.
Your new favorite soy candles.  
A GIFT FOR EVERY OCCASION: 

C E L E B R A T I O N   L I N E

HOME SWEET HOME HOME SWEET HOME loading
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BIRTHDAY BABE BIRTHDAY BABE loading
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BIRTHDAY BABE

$25.00
THANKS A MILLION THANKS A MILLION loading
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OH BABY OH BABY loading
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OH BABY

$25.00
SMARTY PANTS SMARTY PANTS loading
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SMARTY PANTS

$25.00
PETS > PEOPLE PETS > PEOPLE loading
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PETS > PEOPLE

$25.00
YOU’RE MY FAVORITE YOU’RE MY FAVORITE loading
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I DO CREW I DO CREW loading
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I DO CREW

$25.00
THE PERFECT MATCH THE PERFECT MATCH loading
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The shipment came super fast and the candles were packaged so nicely. The candles are definitely a cute decor piece with their jars and the scents are way better than I could have imagined.

Samantha Bireley

These are ALWAYS the best scented, highest quality candles. They burn beautifully, the scents are unique and fun, and the customer service is above and beyond. I recommend these candles to literally everyone.

Lauren Palmer

I needed recommendations and asked for assistance. The help was timely and professional…what more could I ask for!

Judith Cote

Amazing quality candles. They smell so strong, in the best way. Cute packaging, too!

Taylor

Kelsey is amazingly talented and takes great pride in her work. Everything is exquisitely homemade to perfection. Her creativity shines through, from the scents to the witty names. I cannot get enough of these fantastic candles!

Erica Wring

Dugger, IN

Our Gallery

Some favorite moments.

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MEET THE MAKER.

Welcome! I am Kelsey, and I fell in love with candle making so quickly. The more that I played with and perfected my craft, the more I grew interested in creating a business to share my passion and to challenge myself in a new area. At the time, I was a hospital social worker and using Primrose to treat burnout. Now I am a business owner and candlemaker full-time! A little about me: I adore musicals, yoga, shiraz, and London. I adore that last one so much that I named this company after my favorite spot in the world - Primrose Hill in North London. It's dreamy and wonderful. And I want you to find your home both dreamy and wonderful, starting with these hand-poured candles. It is such a honor for me to help create that environment for you.

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Kelsey Christiansen

OWNER + MAKER

Rewards Program

On all orders

Customer Support

Get Help When You Need

Thoughtful Packaging

Quality Assurance